Agent Studio launch — three personal moments for B2B legal AI

LEGALFLY’s Agent Studio is the AI workflow layer they shipped on March 24, 2026 — contract review, drafting, and multi-document review for in-house legal teams. We produced their launch package: three scenario-led promo films and a product-announcement talking head, all built around one idea — what if the legal work just disappeared into your day?

What LEGALFLY asked for

Scenario-driven launch films for LinkedIn ads and the product page. The brief broke from the usual B2B legal-tech playbook — no screen-recorded feature demos, no “save 8 hours a week” headline. They wanted three short, emotional pieces that would land on a busy GC’s feed and feel closer to a luxury-brand spot than an AI ad. Plus a talking head for the landing-page hero.

What we made

Three ~30-second scenarios, each set in a personal moment outside the office:

• The Run — a jogger slips a contract review into their morning run without breaking stride
• The Wake-Up — a CEO ping arrives at 6am; one Slack forward, and by the time the shirt is buttoned the contracts are done
• The Yoga Class — mid-pose, a notification arrives; one discreet tap and it’s gone before the next breath

And a 70-second product announcement — a cleaner, founder-voice talking head — used on the Agent Studio landing page and on LinkedIn as the explainer-tier piece.

How it ran

Two months end-to-end. First contact end of January, delivered for the March 24 launch. The most demanding stretch was the shoot itself: three scenario locations plus the talking head, packed into 1.5 days. Tight, but it forced ruthless prep — every shot was on a list before anyone arrived on set.

The bigger creative bet was tonal. Most B2B legal AI ads play feature-first and dry — Agent Studio went the other way: small private moments framed for relief and control. That treatment is closer to consumer brand work than to enterprise software marketing, and that’s exactly why it cut through on the channels it was built for.